The practical conservationist : An environmental organization decides to work with big business, not against it.From a Q&A in the Journal Nature last year with Peter Kareiva, chief scientist at the Nature Conservancy (and textbook author). Looks like some new strategies for The Nature Conservancy again:
Last January, TNC began a US$10 million, 5-year partnership with the Dow chemical company, headquartered in Midland, Michigan. In courting big business, the organization is following in the footsteps of the other leading conservation groups, including the WWF, which has had a $20-million relationship with the Coca-Cola Company since 2007.
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